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Business and economy news and issues in the Ozarks.

CVB Works to Attract Tourism to Springfield

Springfield CVB

Leslie Carrier talks with Tracy Kimberlin, President/CEO of the Springfield Convention and Visitor’s Bureau (CVB), about why it’s important for a community to have a CVB.  
Kimberlin discusses the CVB's funding sources and how the organization works with legislators and lobbyists on tourism related issues.  There are specific strategic objectives for the CVB, particularly in the area of economic development.  Kimberlin discusses how they are instrumental in bringing sports tournaments and conventions to the city, which increases the sales tax revenue to benefit all the residents.  In addition, the CVB works with several local and regional partners to increase tourism to the whole area.  The CVB plays an integral role, says Kimberlin, in developing these regional collaborations which benefit all tourist attractions.  

For more information:
Route 66 Tourist Information Center 
815 E. Saint Louis St., Suite 100 
Springfield, MO 65806

Toll Free - (800) 678-8767 
Local - (417) 881-5300 
Fax - (417) 881-2231 
Email -

Michele Skalicky has worked at KSMU since the station occupied the old white house at National and Grand. She enjoys working on both the announcing side and in news and has been the recipient of statewide and national awards for news reporting. She likes to tell stories that make a difference. Michele enjoys outdoor activities, including hiking, camping and leisurely kayaking.