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New Program's Goal is Increasing Blood Donations

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Giving Blood (Credit: Howard Young; Flickr)

The Community Blood Center of the Ozarks hopes to attract more donors with a new multi-donation program.  It targets holidays—a time when donations generally fall short of the need for blood.

The Holiday Heroes donation program asks donors to commit to give blood three times during specific dates at any of CBCO’s five donor centers.  Those who sign up will receive a t-shirt.  Each of the three Holiday Heroes donations includes a 50% LifePoints bonus plus an additional bonus upon completion of the program.  That’s enough for donors to redeem their LifePoints for a $25 Visa gift card.  Donors must be signed up for the LifePoints rewards program at cbco.org.